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E-Book Writing
 
eBook Writing
 
1-Why write an eBook

2-Overcoming Writer's Block

3-How to Write an Ebook

4-How to Price your eBook

5-Rating eBook Compilers

6-Choosing an eBook Compiler

7-Steps to Publishing Success

8-Ebooks are Promotional Powerhouses

9-Introduction to Auto responders

10-Creative and Profitable Ways to Use Auto Responders
 
 
E-Book Writing

1-Why write an eBook?

It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use, the whole universe has changed.

Technology has changed, ideas have changed, and the mindsets of entire nations have changed.

The fact is that this is the perfect time to write an e-book.

What the publishing industry needs are people who can tap into the world as it is today – innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. E-books are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.

Let's say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional e-book.

2-Overcoming Writer's Block

What is writer's block?

Well, I just can't think of a single darn thing to say. Oh well, I'm outta here!

Sound familiar? No! Oh, get real! We've all experienced this phenomenon when we absolutely have to write something, particularly on deadline. I'm talking about. . . . .uh, I can't think of what the word is . . . oh, yes, it's on the tip of my tongue . . . it's:

WRITER'S BLOCK!!!!

Whew! I feel better just getting that out of my head and onto the page!

Writer's block is the patron demon of the blank page. You may think you know EXACTLY what you're going to write, but as soon as that evil white screen appears before you, your mind suddenly goes completely blank. I'm not talking about Zen meditation stare-at-the-wall-until-enlightenment-hits kind of blank.

I'm talking about sweat trickling down the back of your neck, anguish and panic and suffering kind of blank. The tighter the deadline, the worse the anguish of writer's block gets.

Having said that let me say it again. "The tighter the deadline, the worse the anguish of writer's block gets." Now, can you figure out what might possibly be causing this horrible plunge into speechlessness?

The answer is obvious: FEAR! You are terrified of that blank page. You are terrified you have absolutely nothing of value to say. You are afraid of the fear of writer's block itself!

3-How to Write an Ebook

The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That's why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?

There is only one way to climb a mountain? Step by step.

Now think of writing your ebook in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds.

The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you've gone through the following list, you will be ready to actually begin writing your ebook

4-How to Price your eBook

You've written and compiled an ebook. Now you have to decide how much to charge for it. Finding the right price is essential to the success of your product. If you charge too little, people will think it's of little value, and they won't purchase it, or even it they do buy your book, you will have to sell thousands of copies to get to the point where you can begin to see a profit. If you price it too high when compared with your competition, you will find yourself steadily lowering the price, which will cause you all kinds of new problems in the future.

For example, if you sell your ebook at first for $39.99, and later reduce it to $24.95, don't you think the people who bought it for $39.99 are going to be PISSED?

Choosing the right price for your ebook is one of the most critical parts of the marketing process. The first rule of pricing ebooks is to never underprice. Determine the highest price your audience can afford, and then if you find your book isn?t selling, you can always reduce the price. Before you take that step, make sure you are promoting your book like crazy on the Internet and on websites. The price should be aimed at bringing in profits, but you should never forget that price is one of the factors that people use in judging the value of your ebook ? before they buy it. So always start with the highest price, and then launch a mega-marketing campaign.

Pricing an ebook is particularly difficult because ebooks are a fairly new commodity.

5-Rating eBook Compilers

Now that you've finished writing your eBook and have a basic understanding of what an eBook compiler does, you may be feeling overwhelmed by the number of compilers on the market. To help you make your decision, I have tested and reviewed the best-rated eBook compilers currently available.

  • E-ditor
  • This software has a demo version that you can download to try out before purchasing. You can't actually use the demo to create an eBook, but you can run the software and test it out thoroughly to see if it does what you need it to do for your particular eBook.

    This eBook compiler is one of the easiest to use. The software has a very user-friendly help menu that provides instructions for and explanations of every field on every screen. The program also includes video tutorials demonstrating every step of this compiler with clear explanations of all fields that need to be filled out. There are 7 screens that you use to choose your eBook options.

    This compiler requires your files to be in HTML format. You follow simple directions, and the compiler loads your files. If you decide to edit your eBook after it has been compiled, make any changes in your original files and click on "Compile you eBook" and your changes will appear in your compiled eBook.

    6-Choosing an eBook Compiler

    What is an eBook compiler?

    You've written and revised your ebook, hired an artist who has produced outstanding graphics, and now you're ready to actually put together your ebook. What you need to make an ebook is software called an ebook Compiler.

    There are many different compilers to chose from, but first, you need to know exactly what an ebook Compiler does.

    Here is the simple explanation:

    An ebook compiler is a software program that converts either text pages or HTML text into a single executable file or an ebook.

    If you or someone you hired has created a file with graphics in HTML, you will need an HTML ebook Compiler. This type of compiler requires a working knowledge of the HTML tag language. You can also use software to do this for you, such as Microsoft FrontPage or Macromedia Dreamweaver.

    How do you choose an eBook Compiler?

    There are a large number of ebook Compilers available on the market, all with glowing sales copy and tekkie language. It can get very confusing and overwhelming very fast without some simple guidelines to help you figure out which compiler is right for you.

    7-Steps to Publishing Success

    Even if your best friend owns a top publishing company, giving you an immediate "in," this does not guarantee publishing success.

    First, you have to write a quality book that has a clear target audience. And your book must answer a common problem or need that audience shares. Then you have to develop a marketing plan, and stick to it for at least two years.

    Let's begin with the process that should commence before you write your first word. Begin by reading A LOT. Read both books you passionately love and books you can't seem to make it past page five. Then figure out what the author did in the book you loved, and what was wrong with in the book you couldn't finish.

    Write down these points so they are crystal clear to you. Read other people's books for inspiration and to discover what you should avoid as a writer.

    The next step is to plan out your book. Narrow down your subject, and then divide it into chapters. Each chapter should address a specific aspect of the problem your book is going to solve. In each chapter, break the specific aspect down into several parts.

    This will help your readers take in your information a bit at a time instead of overwhelming them with every bit of information clogging up the pages until they feel like they're about to go blind. It's not quite spoon-feeding the information to your readers, but its close.

    The next two steps are obvious. Write your book and then revise it. And then revise it again. And perhaps again; Of course, writing is extremely hard, and writing a book can seem like an impossible task. There are many books out there that give you guidelines to help you become familiar - and even love - the process of writing and revision. Find a number of books about writing. Better yet, find a number of books about writing the specific type of book you aspire to write. These can serve as roadmaps on your writing journey.

    8-Ebooks are Promotional Powerhouses

    Ebooks are part of the new frontier of cyberspace. They are an entirely new medium for sharing marketing information, ideas, techniques, and expert knowledge. Each day the number of people accessing the Internet grows, causing the exposure of your ebook to increase incrementally. It's obvious why electronic self-publishing has become so popular so quickly.

    The publishing industry, I hope, does not intend to forever banish the printed word to the dustbin of history. Books in print have their own special qualities and merits, and the world would be diminished by their disappearance.

    Having said that, let's look at what makes ebooks so important and so unique. Ebooks have certain abilities and qualities that other mediums do not possess.

    For example, ebooks are fairly easy to produce, and their production cost is inexpensive. Just think about it: you don't need a publisher, an agent, a printing press, offset film, ink, paper, or even a distributor. You just need a great concept, the ability to write it or to hire a writer, and the right software.

    Additionally, ebooks are easily and rapidly distributed online. They are also easily updated; they do not require a second print run. All you need is to go into your original creation and modify the text or graphics. Because of this flexibility, ebooks can change and grow as fast as you can type.

    Ebooks are also immediately obtainable. You don't have to go to a bookstore or search through endless titles at an online bookstore. All you have to do is download it from a website, and presto! It's on your computer, ready to be read.

    Ebooks are interactive. This is one of the most unique and specific qualities that ebooks offer. You can add surveys that need to be filled out, order forms for customers to purchase your products or goods, sound and video that draw your reader into the virtual world of your ebook, even direct links to relevant sites that will expand your ebook outward. The potential is virtually limitless.

    Ebooks have a particular kind of permanence that other mediums do not possess.

    9-Introduction to Auto responders

    If you've reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you're ready to learn about auto responders.

    The bad news is that people expect prompt replies to their email inquiries. However, unless you can figure out how to work continual twenty-four hour shifts, or hire enough people to constantly monitor incoming emails (while they're eating up your revenue), you have a problem. The good news is an auto responder is an inexpensive - or even free - method of quickly responding to emails. What these programs do is automatically respond to incoming emails as soon as they are received.

    Emails are essential to your business for many different reasons. Most importantly, these invisible email voices give you their feedback about your website - for free! However, if you spend all your working hours answering these emails, how are you supposed to run your business? The answer is simple: use auto responders. Auto responders are programs that automatically respond to your emails without you so much as having to click on your mouse.

    There are a number of good reasons why you need an auto responder besides just answering your email. For example, auto responders can be used if you need a way to send information about your services or products, price lists, or if there are repeated questions asked across large numbers of emails. Maybe you want to offer your site visitors a special bonus of some kind, such as advice or relevant articles. All of this can be handled by an auto responder. Additionally, you can advertise your business and then build stable relationships with your customers by using auto responders.

    10-Creative and Profitable Ways to Use Auto Responders

    An interested visitor who has been strolling through your site has finally come to just what she is looking for and is about to make a purchase. It's a sunny afternoon, and her cat, which happens to be sitting on the moss under the visitor's large fifty-year-old snow-rose bonsai tree, suddenly jumps down, and the priceless tree, topples over.

    In the blink of an eye, your visitor exits your site, and your sale is dust - unless you have had the foresight to utilize an auto responder that has captured her email address. If you have installed an auto responder, you can then follow-up with her, and in all probability, make the sale when the poor woman has finished repotting her precious bonsai.

    Auto responders are remarkable, versatile programs that do so much more than just automatically answer your email. Here are a few ideas that will help you to creatively and productively use your auto responder to transform the casual visitor into a profitable customer.

     
    E-Book Writing